How Transylvania won at Brexit Marketing
There's an advert doing the rounds on social media at the minute, following the EU Referendum result. In it, 'Transylvania' offers...
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Ryanair becomes OTA - takes on AirBnB & Booking.com
Ryanair continues its transformation from the company you love to hate, with its charm offensive, targeting business travellers and now...
In a crisis, speak to the heart first, then the mind
Some years ago I was part of a crisis management team working for a pharmaceutical company facing the prospect of a product linked to...
Can social media predict the future?
About 30% of the global population uses social media. We use platforms like Twitter, Facebook and LinkedIn to write about things we like...
Does your hosting company provide Fried Eggs?
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While...
The Brexit Clause
With under a month to go until the "In/Out" vote, Brexit is the hot topic.
Whether your views are associated with issues on economy,...
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